Analysis of Pepsi-cola Co.

Introduction of Pepsi-Cola PepsiCo, Inc. is currently one of the most successful consumer products company in the world with annual revenues exceeding $30 billion and has more than 480,000 employees. PepsiCo, Inc. began as a successor to a company incorporated in 1931, known as Loft Inc. Once known as Pepsi-Cola, the company expanded its business and adopted its current name, PepsiCo, after a merger with Frito-Lay in 1965. This merger dramatically increased PepsiCo's market potential and set the foundation …showed first 75 words of 6319 total…

…showed last 75 words of 6319 total…Scarborough (2002), Essentials of entrepreneurship and small business management, 3rd edn, Pearson Education International, New Jersey. www.pepsico.com Login date: 18/2/2005 www.pepsiword.com Login date: 18/2/2005 www.prnewswire.com Login date: 18/2/2005 http://www.greenvillepepsi.com/frames2/caleb.htm Login date: 25/2/2005 http://www.angelfire.com/tn/traderz/pepsi.html Login date: 25/2/2005 http://www.angelfire.com/ga/struitt/pepsi.html Login date: 25/2/2005 http://www.sodamuseum.bigstep.com/generic.jhtml?pid=3 Login date: 25/2/2005 The strait time newspaper, published on 17/2/2005.