PR Campaign: Riordan Manufacturing Inc.

Executive Summary Riordan's ability to turn opportunities into success depends upon two aspects. The first is how the company responds to change in the marketplace and the second is the overall health of the company. Riordan needs to ensure company survival by reaching out to customers with new, affordable and reliable products. In moving the Pontiac plant to Nogales, Mexico, these issues will be addressed. The concerns of volume, growth, profit margin, investment return along …showed first 75 words of 7776 total…

…showed last 75 words of 7776 total…The CPA Journal On-Line, February 1990. Exporting opportunities for small and mid-sized companies (Accounting for International Operations). Obtained February 10, 2006 at www.nysscpa.org/cpajournal/old /08209178.htm. Seitel F., 2004. The Practice of Public Relations (9th ed.) 2004 Prentice Hall. Upper <Tab/>Saddle <Tab/>River, NJ. Services Off Shoring from the US to Mexico - http://www.fractae.com/DHIS/. Obtained February 24, 2006 from yahoo search engine. <Tab/>