Shock treatment - Nike advertising

…showed first 75 words of 774 total…

…showed last 75 words of 774 total…feel some type of emotion. They drive their business by showing the humor, elation and agony of athleticism and competition. I feel that this specific commercial could have been portrayed in a different manner to get their point across. It might have even turned some kids away from a certain sport if they see that can happen to them. Overall, much attention has been given to this ad and that is exactly what Nike wanted.