Southwest Airline's Future

Southwest Airlines Southwest Airlines and the Airline Industry have had their ups and downs, from fluctuating fuel costs to questionable promotional programs to terrorist acts. Although Southwest Airlines has delt with a variety of set backs, one such as 9/11, they have continued to be a profitable company. Southwest company's operations results consolidated net income for 1999 was $474.4 million ($.89 per share) as compared to 1998 was $433.4 million ($.82 per share) an increase of 9.4 percent. The Operating income increased 14.3 percent …showed first 75 words of 1552 total…

…showed last 75 words of 1552 total…will be back to pre-September 11th form in no time. References Southwest Airlines Co. Annual Report 1999. (1999). Retrieved April 3, 2003, from http://www.iflyswa.com/Investor_relations/swaar00.pdf Southwest Airlines Co. Annual Report 2000. (2000). Retrieved April 3, 2003, from http://www.iflyswa.com/Investor_relations/swaar00.pdf Southwest Airlines Co. Annual Report 1999. (2001). Retrieved April 3, 2003, from http://www.iflyswa.com/Investor_relations/swaar00.pdf Southwest Airlines Co. Annual Report 2000. (2002). Retrieved April 3, 2003, from http://www.iflyswa.com/Investor_relations/swaar00.pdf