Famous Quotes and Proverbs
If you are looking for famous quotes and proverbs, you've come to the right place! Browse our largest database, which contains over 150,000 quotations, proverbs and sayings by the most renowned poets, artists, authors, inventors and researchers both living and deceased. Use our famous quotes and proverbs to support the content of your essay, term paper, research paper or dissertation. Be inspired by our quotes, proverbs and sayings now!
Search our collection by author, topic or keyword. It's completely FREE!
Browse Authors:
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
(Click a letter to view the authors)
(Click a letter to view the authors)
Letter "L" » Leo Burnett Quotes
«If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business at all.»
«The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.»
Author: Leo Burnett
(Executive)
| About:
Advertising,
Dreams,
Hope,
Mankind,
Needs,
Team work,
Work
| Keywords:
advertising agencies, advertising agency, agency, assembly line, deals, line of work, product line, turned out, warmly
«A good ad which is not run never produces sales.»
«I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of good advertising.»
Author: Leo Burnett
(Executive)
| Keywords:
client, debilitates, debilitating, influences, The Client, The Creation
«Too many ads that try not to go over the reader's head end up beneath his notice.»
Author: Leo Burnett
(Executive)
«Let's gear our advertising to sell goods, but let's recognize also that advertising has a broad social responsibility.»
«Regardless of the moral issue, dishonesty in advertising has proved very unprofitable.»
«If you are writing about baloney, don't try to make it Cornish hen, because that is the worst kind of baloney there is. Just make it darned good baloney.»
«There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.'»
Author: Leo Burnett
(Executive)
«There is no such thing as a permanent advertising success.»
Author: Leo Burnett
(Executive)
Research our database of free Biographies. Sign-up for the database of college sample papers for only $14.95/month. Buy a custom written essay, term paper, research paper or dissertation on any topic and get a discount!
