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Letter "A" » Advertising


«Advertising is far from impotent or harmless; it is not a mere mirror image. Its power is real, and on the brink of a great increase. Not the power to brainwash overnight, but the power to create subtle and real change. The power to prevail.»
«Advertising is a non-moral force, like electricity, which not only illuminates but electrocutes. Its worth to civilization depends upon how it is used.»
«Advertising is found in societies which have passed the point of satisfying the basic animal needs.»
Author: Marion Harper, Jr. | About: Advertising | Keywords: satisfying
«Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they are practicing precision microsurgery on the public consciousness.»
«Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.»
«Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.»
«Advertising is legalized lying.»
«Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless.»
Author: Sinclair Lewis (Writer) | About: Advertising | Keywords: cheapest, worthless
«Advertising isn't a science. It's persuasion. And persuasion is an art.»
Author: William Bernbach | About: Advertising | Keywords: persuasion, persuasions
«Advertising is an environmental striptease for a world of abundance.»

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